Checkout and other badges near ads

Some Google Adsense ads will start displaying the Google Checkout shopping cart badges alongside the ad title.These identify ads that takes you to sites where shoppers can buy via Google Checkout.So if you see a checkout badge near one of your ads be sure that it links to a site where you can use Google Checkout's quick,easy and secure checkout option when making a purchase. In addition to this google is also introducing new badges on ads that appear in google search results. eg: A phone icon alongside the ad title up on clicking on which you will see an option to enter your phone number and google will call your number and connect you with the advertiser.And this will be done free of charge.Isn't it cool?..Imagine talking to the service provider or advertiser for free before making your final decision to buy their product.See the Screenshots below. New Adsense Badge Screenshot
New Adsense Badge Screenshot

Explicit endorsement for referral ads allowed

Publishers are now allowed to highlight the referral ads and encourage more people to complete the action.According to Google publishers are now welcome to endorse referral ads.However publishers may never encourage people to click on any of the ads including referral for deceptive purposes for example: you can't ask people to click on a referral ad to make you money or to support your site.Any endorsement or attention drawn to a referral ad must be drawn in a way that supports the indented use of the product or service associated with it.

New Pricing structure for referrals

There is a new pricing structure for both adsense and adwords referral which will benefit the publishers more.Here is the new pricing structure, AdSense Referrals: When a publisher who signed up for Google AdSense through your referral earns their first $5 within 180 days of sign-up, you will be credited with $5. When that same publisher earns $100 within 180 days of sign-up and is eligible for payment, you will be credited with an additional $250. If, in any 180-day period, you refer 25 publishers who each earn more than $100 within 180 days of their respective sign-ups and are all eligible for payout, you will be awarded a $2,000 bonus (bonus payouts are limited to 1 per year). AdWords Referrals: When an advertiser you refer spends $5 within 90 days of sign-up (in addition to the $5 sign-up fee) you will be credited with $5. When that same advertiser spends $100 within 90 days of sign-up, you will be credited with an additional $40. If, in any 180 day period, you refer 20 advertisers who each spend more than $100 within 90 days of their respective sign-ups, you will be awarded a $600 bonus (bonus payments are limited to 1 per year). These rules will also apply to users that you have already referred but who have not yet reached one of the new earning/spend thresholds. For example, if you referred an AdSense publisher who has currently earned $2.00, you will be paid $5.00 if that publisher reaches the $5.00 mark. But, if you have referred an AdSense publisher who has already earned $10.00, you will not be paid $5.00 retroactively for that referral reaching the $5.00 mark. However, should that publisher eventually reach the $100.00 earnings mark within 180 days, you will be paid $250.00. For more information about the pricing structure of all adsense referral products you may visit Adsense Help Center

Changes in picasa referral program(Picasa referrals roll into Google Pack)

Individual Picasa referral buttons will no longer be available in Google adsense referral products.Picasa and Pack referrals are now consolidated into a Single Program.Publishers will still be able to direct users to picasa as a part of Google Pack.Which also includes other useful software like Google Earth,Desktop&Toolbar.To transition to these new referrals, publishers should generate a new pack referral unit.All picasa referral units that are currently on your sites will remain supported and won't notice any changes to the unit or the way publishers have been generating earnings with them.

If users decides that they only want to install picasa from the pack downloads,Publishers will still earn the referral fee for the google pack,double the value from your old individual picasa referral button.

Support for new languages

Adsense for content is now available for sites in Hebrew language also.Google is working on making adsense for search and adsense for content available for more languages which are supported now.You may wish to see this list of currently supported languages

About the author: Suthith Mundayadan


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